Multichannel Distribution

Programmes built to activate the right audiences, at the right time, on the right channels

Digital campaigns, PR, newsletters, talks, social ads: we orchestrate bespoke distribution campaigns to amplify the reach of your content.

The goal: reach your priority audiences, generate qualified engagement, and build performance that lasts.

A strategy built audience by audience

Backed by our Data & Insights team, every distribution plan adapts to how your target audiences actually behave.

A channel mix optimised for every objective

We activate the right levers – PR, social ads, newsletters, talks – based on your business priorities.

Bespoke influence relays, activated on demand

We engage strategic partners based on your needs and positioning.

Multichannel Distribution

Activate the right channels at the right time

An effective content strategy depends as much on the quality of production as on the relevance of its distribution. To maximise the impact of your messaging, every channel needs to be chosen based on your audiences, your objectives and the company’s key moments.

The Editorialist designs and manages bespoke distribution plans: social ads, press, newsletters, talks, partner media and more. Every lever is selected and combined based on its audience potential, its role in the information journey, and how well it complements the other formats.

Our understanding of audience habits and the media ecosystem – mainstream and specialist alike – lets us guarantee every campaign greater visibility and amplified reach.

Contact an editorial expert

Solutions

The right solutions to move faster on what matters

Data & Insights

Digital Campaign

Bespoke programmes to activate your audiences at scale, across every digital channel.

Digital PR & partnerships

Get noticed by journalists and by AI engines.

Etude de perception

B2B influence & KOL

Activate the Key Opinion Leaders in your B2B ecosystem to carry your messages with credibility.

icone monde

Paid media campaign

Build boosted media campaigns to increase your visibility across traditional and digital media.

vidéo

Social Ads Campaign

Orchestrate targeted distribution and amplify the reach of your content on social media.

Veille

Conferences & Expert Talks

Editorial set pieces that put a face to your messages and build connection with your communities.

Use cases

Success stories

Success stories show how we create sustainable impact that propels customers towards their strategic goals.

All success stories
Making financial education more accessible through original video storytelling.

OFI invest AM

Multi-channel Distribution
Thought leadership
Video Production
Steering a luxury beauty brand's communications across its Asian markets

Shu Uemura

Brand Content
Multi-channel Distribution
Strategy & Positioning
Positioning a global leader as the defining voice of its industry through an expert media platform

Ceva Logistics

Corporate Positioning
Multi-channel Distribution
Podcast

Global Coverage

A global Newsroom to accelerate

your performance

The Editorialist offers a complete editorial solution to understand, engage with and grow your strategic audiences across all your markets.

Tell me more
20M+ reach

Working with our customers, we reach more than 20 million decision-makers and professionals annually.

Over 25% of Euro Stoxx 50

We serve major European companies and over 300 international leaders, asset managers and NGOs.

1,500 international experts

Every year, we conduct thousands of interviews with executives, opinion leaders and scientists around the world.

Don’t just hear it from us.

Logo Open Group

I am absolutely delighted with your work and our collaboration, which I find very smooth. Your team is proactive and writes high-quality content.

L'Oréal Logo

We have received nothing but positive feedback on both the final result and the support provided, so thank you for your work and your commitment to the project.

Allianz Trade logo

We are very pleased to be working with you. The team brings expertise and efficiency to content production. Your responsiveness is greatly appreciated.

WWF logo

We are delighted with the collaboration; everything went really well with all the teams! The deliverable lived up to our expectations, despite the fact that it was far from an easy task.

Watch & trends

Newsroom

Audiences, distribution, intelligence articles, Top Voices interviews – Our experts analyse and unpick the latest editorial trends.

Consult
Top Voices

Audience intelligence: how to collect it, how to use it, and how to succeed with it

Audiences & distribution

How to Be Known Across 27 Countries: Why Content Marketing Is Your Most Efficient Way to Get There

Algorithms & Artificial Intelligence

GEO for IR: The Investor Who Reads Everything and Never Comes to the Roadshow

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FAQ

Frequently Asked Questions

A tailored distribution strategy to amplify your messages, activate the right audiences, and generate lasting, high-quality engagement.

Let's talk

LinkedIn and all other social media platforms (both organic and paid), newsletters, media platforms, corporate websites, intranets… We tailor distribution strategies to reach both internal and external audiences.

Our editorial experts, PR consultants and media planners coordinate every step: scheduling, distribution, real-time monitoring and adjustments.

Yes! We can activate key partners (Produrable, Indefi, LinkedIn…) or opinion leaders to boost reach and enhance credibility.

Absolutely. Our campaigns are designed to match your geographic and cultural priorities, with multilingual delivery when needed.

Because effective distribution starts with strong content. We combine editorial strategy, targeting and amplification into a unified approach—never in silos.

Your Priorities

Let’s talk about the editorial solutions that fit your priorities and best practices in your industry.

Set up a meeting