Sector benchmarking helps you evaluate your content strategy against competitors. By analysing topics, formats, tone, and publication rhythm, we identify strengths, blind spots, and editorial levers to activate.
Our approach reveals underlying trends, saturated themes, and untapped opportunities—providing reliable, comparable, and actionable insights to guide your strategic choices.
A high-value decision-making tool
Designed to support strategic choices, sector benchmarking combines qualitative and quantitative analysis.
Our editorial experts blend strategic monitoring, content analysis, and field insights to highlight the most effective formats, messages, and narratives in your industry.
The outcome: a clear view of your competitive landscape, actionable benchmarks to build a distinctive strategy, and content better aligned with your visibility, engagement, or reputation goals.
Success stories show how we create sustainable impact that propels customers towards their strategic goals.
A global newsroom to
elevate your performance
The Editorialist offers a complete editorial solution to understand, engage with and grow your strategic audiences across all your markets.
Working with our customers, we reach more than 20 million decision-makers and professionals annually.
We serve major European companies and over 300 international leaders, asset managers and NGOs.
Every year, we conduct thousands of interviews with executives, opinion leaders and scientists around the world.
Compare your speaking engagements to market standards. Our sector-specific benchmarks help you identify best practices among stakeholders in your sector.
Your priorities
Let’s talk about the editorial solutions that fit your priorities and best practices in your industry.
