The Editorialist supports you in the responsible integration of AI into your editorial and multimedia production.
The goal: increase productivity, safeguard quality and amplify impact — without compromising your brand voice or editorial standards.
AI Integration
Boost editorial output with expert-led, responsible AI adoption.
AI Integration
Gain speed without compromising quality
Artificial intelligence is already reshaping communications and marketing. To make it a true performance driver — rather than a source of inconsistency or diluted messaging — it must be integrated responsibly and in line with your brand values.
Through our AI Integration offer, The Editorialist helps your teams structure their use of AI, combining strategic vision with hands-on implementation to ensure safe, effective adoption:
- Operational workshops to train your teams: audit, identification of relevant use cases, and AI Copy Lab sessions to test, benchmark and refine AI-generated content on your key formats
- AI charter and practical guidelines to frame usage and protect editorial quality
- Intelligence monitoring and strategic briefings to anticipate market shifts and stay ahead of the curve
The outcome: higher productivity, smoother workflows, and long-term consistency across all your content.
Solutions
The right solution to move faster on what matters
Use cases
Success stories
Success stories show how we create sustainable impact that propels customers towards their strategic goals.
Global Coverage
A global Newsroom to accelerate
your performance
The Editorialist offers a complete editorial solution to understand, engage with and grow your strategic audiences across all your markets.
20M+ reach
Working with our customers, we reach more than 20 million decision-makers and professionals annually.
Over 25% of Euro Stoxx 50
We serve major European companies and over 300 international leaders, asset managers and NGOs.
1,500 international experts
Every year, we conduct thousands of interviews with executives, opinion leaders and scientists around the world.
Watch & trends
Newsroom
Audiences, distribution, intelligence articles, Top Voices interviews – Our experts analyse and unpick the latest editorial trends.
FAQ
Frequently Asked Questions
Integrate AI into your editorial and multimedia workflows with efficiency, consistency, and responsibility.
When applied strategically, AI can accelerate workflows, reduce production times, and ensure greater consistency across editorial and multimedia outputs. It streamlines research, sparks creative ideas, and supports editing and proofreading — all while safeguarding quality and preserving your brand voice.
We deliver practical, tailored workshops combining audits of current practices, identification of high-value use cases, and hands-on tool training. The focus: embedding best practices aligned with your editorial standards, workflows, and business objectives.
An AI charter sets out clear, actionable guidelines for using artificial intelligence within your organisation. It defines authorised applications, ethical boundaries (including plagiarism and data protection), recommended tools, and quality safeguards — protecting both your content and your teams.
This service is for any organisation looking to structure and govern AI usage within their communications or marketing functions. It is especially valuable for teams seeking to improve efficiency while retaining control over emerging tools and practices.
Your Priorities
Let’s talk about the editorial solutions that fit your priorities and best practices in your industry.