Content Performance Dashboard

A dashboard to monitor your content performance in real time.

The content performance dashboard gives you a clear, actionable view of your content performance.

Read rates, engagement, conversions, media exposure—we track the right indicators to refine your editorial decisions and maximise the impact of your communications.

Content Performance Dashboard

Optimise your content with the right metrics

Today, communication and marketing teams must demonstrate the performance of their editorial efforts—beyond visibility alone.
Which content truly engages your audiences? Which formats and channels drive impact? Which topics strengthen your positioning or support your business goals?

Our Content Performance Dashboard turns data on distribution, engagement, and impact into actionable insights. You see what works, understand why, and know how to adjust.

This editorial dashboard helps you manage your strategy over time, improve efficiency, and clearly demonstrate the value of your actions to internal and external stakeholders.

Get in touch with an editorial expert

Solutions

The right solution to move faster on what matters

Data & Insights

Workshops & Training

Practical sessions to embed editorial best practices and elevate your team’s expertise.

Audit rapport d'étonnement

Editorial Guidelines

Shared reference frameworks to ensure consistent messaging across every channel.

Etude de perception

In-house Content Factory

Clear workflows and tailored tools to scale content production internally with impact.

icone monde

AI Integration

Responsible, hands-on support to embed AI tools in your workflows without losing editorial rigour.

Editorial Training & Governance

From AI to content factories, we will support your inhouse teams as they go from strength to strength and take charge of editorial aspects.

Veille

Media Training

Equip your spokespeople to deliver compelling, on-message interventions on strategic topics.

Use cases

Success stories

Success stories show how we create sustainable impact that propels customers towards their strategic goals.

All success stories
Structuring an editorial strategy to drive sustainable transformation and strengthen the group’s positioning

Colisée

Audience Insights
Social Media
Sustainability Communication
Strengthening B2B marketing performance and showcasing regulatory expertise.

BDO

Expert Content
Multi-channel Distribution
Newsletter
Supporting the editorial challenges and communications of five entities within the group

L’Oréal

Corporate Positioning
Strategy & Positioning
Thought leadership

Global Coverage

A global Newsroom to accelerate

your performance

The Editorialist offers a complete editorial solution to understand, engage with and grow your strategic audiences across all your markets.

Tell me more
20M+ reach

Working with our customers, we reach more than 20 million decision-makers and professionals annually.

Over 25% of Euro Stoxx 50

We serve major European companies and over 300 international leaders, asset managers and NGOs.

1,500 international experts

Every year, we conduct thousands of interviews with executives, opinion leaders and scientists around the world.

Watch & trends

Newsroom

Audiences, distribution, intelligence articles, Top Voices interviews – Our experts analyse and unpick the latest editorial trends.

Consult
Digital News Report
Audiences & distribution

Digital News Report 2025: Six Trends Reshaping the Information Landscape

Vidéo podcast
Formats & growth

Video vs. Podcast: choosing the right medium for strategic impact

User Needs Model
Audiences & distribution

User Needs Model: A proven framework for more impactful content

FAQ

Frequently Asked Questions

Steer your editorial strategy with clear, actionable indicators that help you refine, persuade, and prove the value of your content.

Let's talk

The Content Performance Dashboard measures the real effectiveness of your content by combining distribution, engagement, and perception data. It helps you identify what works, why it works, and how to optimise your editorial strategy for greater impact.

We analyse both quantitative KPIs (views, click-through rates, shares, read times, conversions) and qualitative ones (most engaging themes, perceived tone, alignment with desired brand image). All insights are consolidated in a single dashboard.

Yes. It’s designed to integrate with your analytics tools (Google Analytics, LinkedIn Analytics, CRM, etc.) or operate independently with regular data extractions. We tailor reporting to your internal tools and preferred formats.

We offer monthly or quarterly reporting, depending on your needs. Each delivery includes an editorial analysis and actionable recommendations to help you improve your next publications.

Your Priorities

Let’s talk about the editorial solutions that fit your priorities and best practices in your industry.

Set up a meeting