Discover how leaders such as Ardian, Eurazo and Tikehau Capital use editorial content to strengthen their expertise, enhance their reputation and attract the best talent.

Top-rated formats
for asserting and strengthening expertise
Data & insights
Performance data for each format
LinkedIn, PR, event...
Channels activated and their frequency
Challenges
The 4 key priorities for the sector
By analysing the most effective formats, from highlighting success stories to promoting CSR initiatives, this Private Equity benchmark provides you with valuable insights for optimising your own editorial strategy.
Discover the formats that enable the actors studied to :
- Strengthen a competitive edge
- Develop a genuine employer brand
- Build committed communications
- Give credibility to ESG messages

In brief
Highlights of the Private Equity benchmark
- 100% of the funds analysed publish success stories, in support of their fundraising activities.
- 70% have a dedicated careers page highlighting their values and commitments.
- 10 publications: this is the average number of posts published on LinkedIn, a network that has become unavoidable.

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Watch & trends
Newsroom
Audiences, distribution, intelligence articles, Top Voices interviews – Our experts analyse and unpick the latest editorial trends.