How do European CEOs and C-Level executives stay informed? Our latest white paper provides concrete insights into the channels they use, the formats they engage with, and their content preferences – helping you better understand how to reach them

Trends and key figures
7 distribution channels decoded
High-performing content
Analysis of 20 standout examples
Concrete insights
into C-Level information expectations
What’s inside?
Breaking down the channels and formats that resonate most – to help you cut through the noise
In an era of information overload, getting your content in front of the right people – and making it stick – is more challenging than ever. Our latest white paper examines how today’s CEOs, senior executives and investors consume content.
- The editorial formats that engage decision-makers: insights into the content types that resonate most with European executives, including video, newsletters, and thought leadership.
- The distribution channels that drive visibility: a breakdown of seven key channels, with trends and recommendations to sharpen your strategy.
- The factors behind high-performing content: an analysis of 20 standout examples, with a breakdown of what makes them successful.
- The content expectations of senior executives: a look at what decision-makers value in business content and how to align with their needs.

Why download this white paper?
Gain practical recommendations and concrete examples to help you:
- Showcase your expertise through formats that engage decision-makers.
- Optimize your distribution strategy for maximum reach and impact.
- Develop content that is relevant, authoritative, and high-impact.

Watch & trends
Newsroom
Audiences, distribution, intelligence articles, Top Voices interviews – Our experts analyse and unpick the latest editorial trends.