The Editorialist creates targeted content to strengthen brand preference, increase transparency and engage key stakeholders — from consumers and distributors to influencers and public partners.
Retail & AgriFood
Cdiscount, Cniel, Pernod Ricard…
Proven expertise with leading brands, retailers and industry players.
250 experts across Europe and worldwide
Multilingual content tailored to your market challenges and regulatory standards.
A performance-driven approach
From traffic and conversion to reputation, our editorial strategies serve your business priorities.
Priorités
What’s at stake for retail & AgriFood sector?
Clarify your value in a crowded market
Articulate the unique value of your brands, products or retail offer through distinctive, insight-led content supported by consumer data and sector benchmarks.
Support an omnichannel strategy
Build an editorial approach aligned with customer journeys, touchpoints and conversion data, adapting messaging to the needs and behaviours of each channel.
Showcase business transformation
Use data-backed content to highlight results — operational performance, digitalisation, ESG progress, social impact — supporting both corporate and financial communications.
Highlight careers to boost recruitment
Unite frontline teams and strengthen employer brand with authentic, retention-focused content that showcases skills, career paths and the value of each role.
Use cases
Success stories
Success stories show how we create sustainable impact that propels customers towards their strategic goals.
Global Coverage
A global Newsroom to accelerate
your performance
The Editorialist offers a complete editorial solution to understand, engage with and grow your strategic audiences across all your markets.
Working with our customers, we reach more than 20 million decision-makers and professionals annually.
We serve major European companies and over 300 international leaders, asset managers and NGOs.
Every year, we conduct thousands of interviews with executives, opinion leaders and scientists around the world.

Watch & trends
Newsroom
Audiences, distribution, intelligence articles, Top Voices interviews – Our experts analyse and unpick the latest editorial trends.