Corporate positioning, sustainability storytelling, brand platform, executive communication… We help you structure your key messages to ensure clarity, consistency, and alignment with your transformation, visibility, or performance goals.
Strategy & Positioning
Clarify your strategy to better position yourself and stand out in your ecosystem
A proven method, from insight to execution
Structured content built on audits, benchmarks, and audience research.
Deep sector-specific expertise
Messaging designed to stand out in your market and against competitors.
The ability to bring messages to life
Narratives tailored for leaders, experts, C-levels, and internal ambassadors.
Strategy & Positioning
Align messaging with performance
Editorial strategy and positioning are foundational to ensuring coherence, clarity, and effectiveness across all corporate communications.
The Editorialist supports communication, corporate, marketing, finance, and sustainability teams in crafting narratives aligned with transformation, influence, and performance goals.
Through a proven methodology — including interviews, benchmarks, narrative workshops, and message frameworks — we help define a clear and actionable editorial direction. This process enables you to better position your brand within your competitive ecosystem, tailor messages to each audience and channel, and generate high-impact content.
The result: increased visibility, strengthened communication, and greater audience engagement.
Solutions
The right solution to move faster on what matters
Use cases
Success stories
Success stories show how we create sustainable impact that propels customers towards their strategic goals.
Global Coverage
A global Newsroom to accelerate
your performance
The Editorialist offers a complete editorial solution to understand, engage with and grow your strategic audiences across all your markets.
20M+ reach
Working with our customers, we reach more than 20 million decision-makers and professionals annually.
Over 25% of Euro Stoxx 50
We serve major European companies and over 300 international leaders, asset managers and NGOs.
1,500 international experts
Every year, we conduct thousands of interviews with executives, opinion leaders and scientists around the world.
Don’t just hear it from us.
I am absolutely delighted with your work and our collaboration, which I find very smooth. Your team is proactive and writes high-quality content.
We have received nothing but positive feedback on both the final result and the support provided, so thank you for your work and your commitment to the project.
We are very pleased to be working with you. The team brings expertise and efficiency to content production. Your responsiveness is greatly appreciated.
We are delighted with the collaboration; everything went really well with all the teams! The deliverable lived up to our expectations, despite the fact that it was far from an easy task.
Watch & trends
Newsroom
Audiences, distribution, intelligence articles, Top Voices interviews – Our experts analyse and unpick the latest editorial trends.
FAQ
Frequently Asked Questions
A clear editorial strategy to structure your messaging, define your brand identity, and increase the effectiveness of all your communications.
An editorial strategy ensures your communications align with your business objectives. It helps build a consistent narrative across all channels and boosts efficiency in content production.
Editorial positioning defines the foundations: tone, messages, angles, and narrative territory. Content strategy organizes execution: formats, audiences, calendar, and channels. Both are complementary.
We provide a clear roadmap: editorial pillars, tone of voice, message hierarchy, publishing schedule, and production guidelines. It’s an actionable foundation you can implement right away.
Depending on scope, the process typically takes 4 to 8 weeks. It can be conducted alongside major initiatives like a new product launch, repositioning, or website redesign.
Yes. Our approach is tailored to each sector’s needs. We work with industrial groups, consulting firms, healthcare and tech players, as well as public institutions.
Your Priorities
Let’s talk about the editorial solutions that fit your priorities and best practices in your industry.