Brand platform

Align your corporate, sustainability and financial communications

Your brand platform sets out your priority messages, your tone of voice and the angles that set you apart from the competition. Our method combines an analysis of your corporate priorities, your stakeholders’ expectations and a benchmark of players in your sector.

We work with your communications, leadership, sustainability and HR teams to make sure the framework gets properly adopted across the business.

Brand platform

One shared reference for everything you communicate

The brand platform acts as a shared reference point across all your communications. It structures your corporate messaging and underpins your sustainability narrative, your financial communications and your brand campaigns.

Your teams gain a shared language for settling a brief, signing off a press release or framing an executive’s remarks, without starting from scratch every time. A reference point that speeds up production and keeps messaging consistent, from headquarters to every subsidiary.

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Audiences

Solutions

The right solution to move faster on what matters

Data & Insights

Strategy & Positioning

A clear direction to align your communications, assert your uniqueness and strengthen the impact of your content on your key audiences.

Audit rapport d'étonnement

Offer & Expertise Positioning

Value propositions, pitch decks, and sales narratives to highlight your know-how and align it with client needs.

Etude de perception

Sustainability Narrative

The right editorial formats, tailored to your audiences, to bring your sustainability journey to life.

icone monde

Employee Value Proposition

Define what makes the employee experience unique and activate the right HR levers to attract and retain talent.

Revue des tendances

Editorial Strategy

Define the right topics, formats, and angles to engage each of your key target audiences.

Veille

Executive Voice & Ambassador Programs

Support for leaders and internal ambassadors to communicate effectively on their key issues.

Use cases

Success stories

Success stories show how we create sustainable impact that propels customers towards their strategic goals.

All Success Stories
Making financial education more accessible through original video storytelling.

OFI invest AM

Multi-channel Distribution
Thought leadership
Video Production
Steering a luxury beauty brand's communications across its Asian markets

Shu Uemura

Brand Content
Multi-channel Distribution
Strategy & Positioning
Positioning a global leader as the defining voice of its industry through an expert media platform

Ceva Logistics

Brand Content
Corporate Positioning
Multi-channel Distribution

Global Coverage

A global Newsroom to accelerate

your performance

The Editorialist offers a complete editorial solution to understand, engage with and grow your strategic audiences across all your markets.

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20M+ reach

Working with our customers, we reach more than 20 million decision-makers and professionals annually.

Over 25% of Euro Stoxx 50

We serve major European companies and over 300 international leaders, asset managers and NGOs.

1,500 international experts

Every year, we conduct thousands of interviews with executives, opinion leaders and scientists around the world.

FAQ

Frequently Asked Question

A clear corporate positioning helps align your messages, strengthen your credibility, and build a coherent and distinctive reputation.

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The brand platform sets the underlying framework — who you are, what you say. The sustainability narrative and the editorial strategy then build on that framework, applying it respectively to your sustainability positioning and to your content plan.

Communications, corporate affairs and sustainability teams who want to align their corporate, sustainability and financial communications around one clear line, and get more out of their editorial output.

We combine an analysis of your corporate priorities, your stakeholders' expectations and a benchmark of players in your sector, working closely with your communications, leadership, sustainability and HR teams throughout.

It's the framework that defines how your company communicates publicly: priority messages, tone, angles — built to set you apart from your competitors over the long term. It serves as the shared reference point for everything you say.

Your Priorities

Let’s talk about the editorial solutions that fit your priorities and best practices in your industry.

Let's talk